Things to Include in a Home Listing

by Bill and Aby Brooks, REALTORS® 10/07/2018

If you intend to sell your house, you'll need to put together an engaging home listing. By doing so, you can increase the likelihood that homebuyers will want to check out your residence in-person – something that eventually may lead to a home sale.

It is important to do everything possible to differentiate your home listing from others. This will boost your chances of a fast home sale, along with raise the possibility of receiving a home offer that matches or exceeds your initial expectations.

Ultimately, there are several things that separate an ordinary home listing from an exceptional one, and these include:

1. Home Location

All home listings include details about a home's address. However, only the best home listings highlight information about where a residence is located relative to popular landmarks and attractions.

For example, if your house is located near some of the state's top schools, you may want to include information in your home listing about your home's proximity to these high-quality schools. With this information, your home listing may stand out to parents.

On the other hand, if your residence is just minutes from an amusement park, gym or other popular local attractions, you should include this information in your listing as well.

2. Home Upgrades

If you upgraded your house's heating system or installed new windows only a few years ago, it may be worthwhile to incorporate this information into your home listing.

Remember, as a home seller, you'll want to provide homebuyers with as much information about your residence as you can. And if you include details about assorted home upgrades, you can show homebuyers that you've allocated significant time and resources to improve your residence.

3. Home Photographs

When it comes to home photographs, there is no need to settle for "basic" pictures. Instead, a home seller should look carefully at home photographs and incorporate only those that showcase the true beauty of a residence into a home listing.

In many instances, a homebuyer will examine home photographs before he or she decides whether to continue to read a home listing. If a homebuyer is turned off by home photos that make a residence look small or cramped, he or she may move on to other home listings.

For home sellers, it is paramount to clean and declutter a house before you take photos of it. This will ensure your residence looks pristine both inside and out and guarantees that your home photos can make a distinct impression on homebuyers who view your home listing.

Lastly, if you need help preparing a home listing, a real estate agent can provide expert assistance. This housing market professional can collaborate with you as you put together a home listing and offer plenty of tips and recommendations along the way.

Take the guesswork out of crafting an effective home listing – consider the aforementioned home listing items, and you can create a home listing that helps you stir up significant interest in your residence.

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About the Author

Bill and Aby Brooks, REALTORS®

Aby’s understanding of excellent customer service stems from her extensive professional background. Prior to earning her real estate license in 2005, along with her college degree that focuses on business and engineering, Aby was the head of purchasing, inventory and quality assurance for an OEM medical and aerospace manufacturing company. Known by her clients and fellow realtors for her tenacity, honesty, integrity, and attention to detail, as a full-time realtor, she is also appreciated for her quick response to her client’s needs. Aby has been an avid horse rider and owner since the age of eight, with her husband Billas a local firefighter/EMT they are very active within the community. Bill served as a US Army Airborne Ranger in 75th Ranger Regiment, he is a combat-wounded veteran who was awarded a Purple Heart. Bill's background as facility Manager for an International metals company and as a firefighter/EMT gives him the experience, attention to detail and the desire to go above and beyond to serve his customers. The Brooks' serve on the board of a local non-profit (501c3) that gives back to the veterans, first responders and their families. The Brooks family resides on their small ranch in Manatee County. Aby& Bill excel in all types of real estate and their passion is helping people. “We genuinely like people, growing up in Sarasota and Manatee counties and now raising our own family here, it is an absolute pleasure to share our growing area with newcomers and reminisce with longtime residents. Our area has so much to offer and it is our business to help folks buy and sell their own piece of paradise.”